SpruikrFor cleaners
Cleaners: are customers finding you when they ask AI?
Cleaning is bought on reviews more than any other trade. Unanswered ones cost you real bookings.
Get your free checkThe questions your customers are asking
“Who does end of lease cleaning near me?”
“How much is a bond clean?”
“Who cleans carpets in my area?”
Jobs we write your pages around: end of lease cleaning, regular house cleaning, carpet cleaning, window cleaning and commercial cleaning.
Examples of what people ask, not results for your business.
No cleaning licence, so everything rests on what you can prove
Cleaning is the least regulated trade on this list. There is no cleaning licence, so none of the usual credibility shortcuts are available and everything depends on what you can independently demonstrate: an ABN, public liability cover, police checks where you work in occupied homes, and a written scope. One nuance worth knowing is that "minor maintenance and cleaning" appears in the NSW list of residential building work categories, so a large enough contract on a residential property can cross the $5,000 threshold where a contractor licence is required. The threshold applies to residential building work; commercial contracts sit outside that regime. In a trade where anyone can start tomorrow, being specific about insurance and checks is the credential.
See the NSW categories of work and the $5,000 threshold
Source: Categories and classes of building and trade work, NSW Government. Checked 2026-09-27. We link the issuing body, not a directory, so you can verify this yourself rather than take our word for it. This is general information about licensing as it stood on the checked date, not legal advice, and the issuing body is the authority on your obligations.
The bond clean is a deadline, not a preference
End of lease work is the most time-boxed enquiry in any trade here. The tenant has a hand-back date, an agent inspection and a bond at risk, so they are not comparing five cleaners, they are booking whoever can do the date and will stand behind the result. Stated availability is therefore the single most valuable fact on your page, ahead of price. Regular domestic cleaning is the mirror image: a slow trust decision about giving a stranger a key, decided almost entirely on reviews and on whether the same person comes each week.
What AI assistants currently get wrong about cleaners
Assistants asked about bond cleaning give confident advice about what agents require and whether a guarantee is standard, without separating what is legally required from what is merely common practice. A cleaner who documents exactly what their bond clean covers, what an agent can and cannot withhold a bond for, and whether a re-clean is included, is publishing something more accurate than the current answer.
What reviews actually measure in this trade
No trade is bought on reviews as heavily as cleaning, because there is no licence to fall back on and the service happens inside someone home. Volume and recency matter more here than anywhere else, and one unanswered complaint about a missed appointment does disproportionate damage.
What we'd actually do for you
Get Found · from $590/month
We write the pages and profile content that answer exactly those questions, so the tools have something accurate about your cleaner business to quote.
- Google Business Profile posts, written and published for you
- Four to eight FAQ and service pages an AI assistant can quote
- Schema markup so machines read your details correctly
- Listing and citation fixes across the directories that matter
- A monthly report showing whether AI assistants actually name you
Review Care · from $149/month
Your reviews are the other half of the answer. We watch them and reply fast, in your voice.
- Google review monitoring, every day
- A drafted reply within 24 hours, good reviews and bad
- You approve with a tap, or opt in to auto-posting
- A monthly sentiment report in plain English
- Templates to ask happy customers for a review
Monthly, paid up front, no lock-in. Take one or both. Full pricing.
No one controls what Google or an AI assistant says, so we do not guarantee rankings or that any tool will name you. What we do is make sure there is something accurate, current and quotable about your business for them to find.
Cleaners by area
South-West Sydney
Open now · Camden, Campbelltown and Liverpool and more
Inner West Sydney
Open now · Marrickville, Newtown and Leichhardt and more
Northern Beaches
Open now · Manly, Dee Why and Brookvale and more
Western Sydney
Open now · Parramatta, Blacktown and Penrith and more
North-East Melbourne
Coming soon · Preston, Heidelberg and Ivanhoe and more
Brisbane Southside
Coming soon · Mount Gravatt, Sunnybank and Carindale and more
Answers we've written
Sourced and dated. This is the standard of page we write for clients.
- How do I check whether a tradesperson is licensed in NSW? · reviewed 2026-09-27
Your free AI visibility check
We check how you show up in Google and in ChatGPT, Perplexity and Gemini answers, and send you a one-page report with five fixes. No cost, no obligation, no sales call unless you ask for one.